According to leading dermatologists, most of the cosmetic and skin care information out there is misleading. For example, do you buy into any of these common beauty myths?
Pure soap is good for sensitive skin. Any product that vigorously suds and foams contain detergents, a strict no-no for dry skin. The best-known example is a certain soap, marketed with the buzz phrase “so pure it floats.” Advertising featured pictures of delicate babies and fair-skinned blonde-haired people, along with the recommendation that since it was “pure, and fragrance free,” it was designed “for sensitive skin.”